Pieter Levels

A Dutch software developer and solo founder, known online as @levelsio. He built and runs Nomad List, Remote OK and Photo AI, largely by himself and without venture capital.

One published estimate, from the start-up data site Profitable, puts Pieter Levels's net worth at about $20 million (2026), but it is modelled from revenue multiples and Levels has never disclosed his wealth. Forbes and Bloomberg don't track him and no audited figure exists, so treat it as a rough guess. What is documented, by Levels himself: in March 2026 he reported Photo AI revenue of about $105,000 a month, and in September 2026 total business revenue of roughly $200,000–$250,000 a month.

From a portfolio of internet businesses he builds and runs alone, including Photo AI, Interior AI, Remote OK and Nomads.com. He publishes his numbers openly: in March 2026 he wrote that Photo AI made about $105,000 a month in revenue, and in September 2026 that his total business revenue was steady at about $200,000–$250,000 a month at roughly 94.5% profit. He also invests in index funds and AI companies.

The Netherlands. He studied at Rotterdam School of Management, Erasmus University, and left in 2013 to travel and work from Asia.

He was born in the mid-1980s. No verified birth date has been published, though accounts of his 2013 departure from the Netherlands put him in his late twenties at the time.

He builds and runs internet products alone. He writes the code, handles marketing and support, and publishes his revenue numbers openly on social media.

He taught himself. He tinkered with simple scripts as a child and later learned by building his own products, favouring plain PHP and jQuery over fashionable frameworks.

MAKE, a guide to bootstrapping internet start-ups without funding. It covers finding ideas, building fast, launching, charging money and automating the work.